Team
The JBL Group consultants bring a variety of impressive credentials and experiences gained in the pharmaceutical and related health care sectors, and provide an in-depth understanding of complex issues at both the Federal and Provincial levels across Canada.
Moreover, our consultants work as an integrated team, not only as individuals, to deliver the results our clients expect. Learn more
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Adam Coote
Executive Consultant
Executive Consultant
Professional experience
Adam Coote has been Executive Consultant for The JBL Group since July 2015. Based in Toronto, Adam has practiced in the pharmaceutical market for over 20 years in senior executive roles, including Market Access, Pricing and Communications as well as Marketing and Sales.
Through Adam’s extensive knowledge of the Canadian reimbursement landscape and hands on experience with stakeholders, he provides our clients consulting expertise in:
Through Adam’s extensive knowledge of the Canadian reimbursement landscape and hands on experience with stakeholders, he provides our clients consulting expertise in:
- Market Access Strategic Planning – value story development, pharmaco-economic and budget impact analyses, product listing agreements, stakeholder advisory boards
- Stakeholder Management – stakeholder mapping, negotiation planning
- Pricing – PMPRB dossiers, risk/benefit pricing analyses
Adam holds a B.Sc. in Neuropsychology from McGill University and also attended Harvard Business School, where he gained in-depth knowledge with respect to Strategic Negotiations. He was a Board member for West Park Healthcare Centre, which specializes in rehabilitation and complex continuing and long-term care for patients who have difficult health challenges such as lung disease, diabetes, strokes, amputations and musculoskeletal issues.